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5 tips to keep your sheets longer!
It is no secret, but the maintenance of sheets and towels used during massages and treatments involving oil can quickly become a hassle. Indeed, the appearance of oil stains, a persistent rancid odor, or a heaviness or damp feeling even after the sheets have dried is the daily reality for massage therapists and other health and wellness specialists. Obviously, all textiles have an average lifespan, but it is possible to extend it by adopting certain best practices when purchasing and caring for them. That’s why we present to you our 5 tested and approved tips to maximize the lifespan of your sheets and towels. 1. CHOOSING THE RIGHT FABRIC AND COLOR This point may seem obvious, but choosing a quality fabric and an easy-to-maintain color will significantly increase the lifespan of your textiles. Therefore, prioritize a fabric with a tight weave and a solid color that is easy to care for, such as beige, blue, or black. Also, consider selecting a fabric that will remain soft after multiple washes to maintain the essential comfort for your customers. 2. CHOOSE THE RIGHT MASSAGE OIL The choice of oil used can also make a big difference. Indeed, the lighter and more penetrating the oil chosen, the less risk you have of staining your sheets. Therefore, avoid greasy oils that have a higher density. 3. WASH QUICKLY AND EFFECTIVELY Don't forget to treat your oil-stained sheets and towels quickly. The longer you wait, the deeper the oil penetrates the fabric fibers, making it harder to remove. Recommended procedure:Pre-treatment: Soak dirty fabrics in warm soapy water for 30 to 60 minutes. Washing:Use an effective laundry detergent, such as the professional degreasing detergent ProTextile+Bio, and for stubborn stains, add the concentrated stain remover Florisa. Do not overload the washer to ensure effective cleaning. Washing temperature: When washing your sheets and towels, it is important to pay special attention to the washing temperature. When machine washing, it is important to opt for a high water temperature. Indeed, this will effectively dissolve the greasy molecules in the fabrics. On the contrary, cold water will trap them in the weave, which will accelerate the degradation process of your textiles and promote the appearance of oil stains and a characteristic odor. Whenever possible, prioritize washing sheets using hot water. However, choose a cold wash cycle for towels. Adjust the method based on the amount of oil on your fabrics. Rinse:A double rinse is recommended to remove any oil or soap residues. Repeat if necessary if stains persist. 4. DRYING: SAFETY FIRST Drying is an important and sometimes risky step if not done properly. Did you know that textiles still soaked with oil can pose a fire hazard if placed in the dryer? We recommend drying your sheets in the open air, with ventilation or a dehumidifier. If you absolutely must use the dryer, be cautious: Do not tumble dry textiles that still contain gel, cream, or oil. Before each dryer cycle, clean the filter and wash it regularly with soapy water. Avoid using fabric softener sheets, which can clog the filters. After drying, remove the sheets immediately to prevent any heat buildup. To learn more about the risks associated with the dryer and download ourcheat sheet , read our Blog article: prevent-fire-safety-tips-for-using-your-dryer 5. USE THE RIGHT CLEANING PRODUCTS To successfully remove as much oil as possible from your fabrics, make sure to use a degreasing detergent with every wash. This type of detergent, specially designed for washing machines, combined with the action of hot water, will eliminate the majority of stubborn oil deposits. Additionally, to ensure you remove as much oil as possible, use a stain remover containing sodium carbonate and enzymes on the most heavily soaked areas of your sheets. Indeed, by applying a stain remover before each wash, you will prevent excessive oil buildup in the sheets and significantly extend their lifespan. In conclusion, it is impossible to completely free yourself from the buildup of oil on your sheets and towels. However, by ensuring you have an effective and consistent cleaning routine, you will greatly extend the lifespan of your textiles. Discover our specialized cleaning products: ProTextile+ Bio Degreasing Detergent Florisa Concentrated Stain Remover 6. BONUS: HOW TO FOLD FITTED SHEETS TO MAKE STORAGE EASIER We know that folding a fitted sheet is always tricky. The set isn’t flat, it stacks poorly, and it looks less neat. But we have found the optimal way to fold these tricky sheets for you! Method to follow: Hold the fitted sheet in front of you, with the elastic side facing you. Hold the inside of the top corners with both hands. Place the right corner over the left corner and hold the top of the sheet with your right hand. Do exactly the same with the two corners on the other side of the fitted sheet Fold these two corners into the other two, bringing the four corners to the same side. Place the sheet, smooth it out, and fold it as often as you like.
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At the heart of well-being: An inspiring story
In the heart of the picturesque village of Saint-Sauveur-des-Monts, nestled in the Laurentians, there was a charming log house where Émilie, a passionate massage therapist, resided. Her expert hands and kind soul relieved the aches and tensions of her clients, providing them with deep and lasting well-being. Émilie had not inherited her skills from her grandmother but had acquired her massage techniques at a recognized massage school in Quebec. Fascinated by the art of massage and its benefits on the human body, she had rigorously studied various techniques, including biomechanical massage, which aimed to relieve muscle and joint pain by rebalancing the body. True to her convictions, Émilie selected her products with the utmost care. She favored long-established Quebec suppliers known for their expertise and commitment to quality. Each essential oil, balm, and cream was chosen with care for its unique properties and recognized benefits. Among her favorite suppliers was a Quebec family business that shared her philosophy of natural well-being. She particularly appreciated their pharmaceutical-grade ingredients, pure essential oils, and innovative products, the result of rigorous research and development. Émilie's house was much more than just a place for massage. It was a haven of peace where everyone could recharge and reconnect with their body. Émilie took the time to talk with her clients, understand their needs, and offer them a personalized massage tailored to their ailments and aspirations. One day, a new client crossed her threshold. It was Léa, a dynamic and stressed young woman, overwhelmed by a demanding job and crushing family responsibilities. Her body was tense, her muscles knotted, and her mind in constant turmoil. Émilie welcomed Léa with warmth and kindness and offered her a biomechanical massage with lavender and eucalyptus essential oils. Her expert hands glided over Léa's body, releasing tensions, soothing pains, and rebalancing muscles and joints. Gradually, Léa let go, relaxing under Émilie's precise touches. Over the sessions, Léa regained a sense of calm and serenity. Émilie's massage was not just physical relief but also an invitation to reconnect with her body and mind. Léa learned to listen to her physical needs and take care of herself. The story of Émilie and Léa illustrates the transformative power of biomechanical massage and the importance of choosing quality Quebec products for an optimal experience. By partnering with responsible and committed local suppliers, massage therapists like Émilie can offer their clients exceptional care, contributing to their physical and mental well-being while supporting the local economy. The story of Émilie and Léa is just one example among many of the experiences lived by the clients of Clinique Lafontaine. Every day, our passionate and dedicated massage therapists welcome clients struggling with pain, stress, and tension, and offer them personalized massages that help them regain well-being and vitality.
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Track your package closely to protect your online purchases
You're eagerly awaiting your package ordered online, but the reality is that package thefts are on the rise, according to a recent FedEx survey. With 28% of respondents reporting they have experienced package theft from their doorstep in the past two years, it's more crucial than ever to meticulously track your tracking number to ensure the safety of your valuable purchases. A large portion of these customers who were robbed did not closely track their package via the tracking number, leaving the package unsupervised for several hours. Growing risks of home theft “Stoop hackers” are becoming increasingly bold, with a 4% increase in reported package thefts compared to 2022. This threat becomes particularly concerning during the holiday season, when online shopping increases and risks thefts are intensifying. James Anderson, spokesperson for FedEx Express Canada, points out that this concern is pervasive in consumers' minds, with 70% of those surveyed expressing concern about the theft of their packages left unattended after delivery. Use tracking for secure delivery A simple, but effective solution to protect your packages is to carefully track your tracking number that you receive by email once the order has been shipped. An update from the carrier is made daily to update the status of the order. This practice allows buyers to stay informed about the location of their package and take steps to prevent theft, including reducing the time the package is on the porch unattended. It's also a good idea to ask the retailer to deliver the items to a more discreet location, such as a back porch or storage box. This simple precaution can make all the difference in preventing theft. You can add this note in the comments during your purchase. If you are uncertain about being present or are often absent during deliveries, adding a signature to the delivery process can be an extra measure of protection. Otherwise, you can also have it delivered to another address where someone can receive the package quickly. By adding an extra layer of protection, video doorbells or surveillance cameras can provide additional peace of mind by monitoring deliveries and deterring package thieves. In conclusion, By meticulously tracking your tracking number and adopting secure delivery practices, you can significantly reduce the risk of package theft. Don't let stoop pirates ruin your online shopping experience. Stay vigilant, use tracking and protect your valuable purchases.
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The profitability of a massage chair
The extraordinary profitability of a massage chair in the practice of massage therapy. The use of a massage chair is diverse. It is a wonderful tool that brings a certain flexibility to our practice. In the clinic, it is super practical to have a plan B in certain situations: For people in pain crisis who cannot get on a massage table, using the massage chair at the start of the treatment helps to calm the pain and provide a certain flexibility and mobility, enough to complete the treatment on the table and have the expected success for this first treatment. The same scenario of acute pain also occurs sometimes at the end of the treatment, when the client gets up. For a quick break from neuro-proprioceptive taping which does not require complete care, using the chair saves us time and provides the ideal position for a successful break. For specific events: ex. golf tournaments, sports competitions, massage in shopping centers during the holiday season, residences for the elderly, private events, etc. Corporate chair massage is in high demand by employers, for example to highlight a period of intense work by employees. Some companies give their employees massages during rotating working hours every month to relax them and counteract stress. The massage chair is also ideal for the elderly, for home care, for pregnant women, and for any type of treatment. A truly profitable tool : Chair massage appeared in the early 2000s with universal pricing of $1 per minute. Today she is generally around $2 per minute and is offered as a package. Here are some examples of packages: 10 minutes of neck, shoulder and upper back massage for $20. 20 minutes of neck, shoulders, arms, back and legs massage for $40. 30 minutes of massage of the neck, head, shoulders, arms and hands, back and legs and feet for $60. In corporate chair massage, it is often the same hourly rate that you get for a one-hour treatment in a clinic, plus your expenses if the company pays. For less than $250, a sturdy metal chair will pay for itself after a little over 2 hours of massage! There is nothing more profitable!
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Your clinic will grow... How can you simply hire the right person?
This quick guide will help you organize a quick hiring strategy. For some therapists, the idea of expanding the team is a source of stress and that is normal. Having another person in your clinic who must put your shoulder to the wheel and work hard in the same direction is not always an easy task. Nevertheless, the advantages can be very interesting, in particular to offer more schedule availability to your customers as well as additional services when you are on vacation, for example. The good news is that there are a thousand and one theories about hiring. The challenge is that they may not necessarily apply to your situation. In other words, some things are important to you and others less so. The idea is to highlight the essentials and ensure that the interview will identify them. Be aware that even if a candidate does very well in their interview with you, that does not necessarily mean that it will go well for the months to come. If you have never created a job offer, I invite you to go to the section job offers from the Academy of Scientific Massage website to give you an idea of the offers available and how they are structured. Afterwards, you can create and publish a clear job offer that describes what you will offer as an employer. To make your offer more attractive, you can identify what you are offering in terms of salary or conditions to help you stand out from other employers. Once the job is posted, you can realistically expect to be interviewing within the next 1-4 weeks depending on the appeal of your job. If this is not already completed, you will be able to create a series of questions for the interview with open questions whose expected answers are not included in the question. For example, it is preferable to ask the person to give you an example that demonstrates the person's punctuality or an example where the person was not punctual and what they did afterwards so that only it happens. You should avoid asking the person directly if they are punctual since they will naturally tell you that they are, whereas realistically, there may be contexts where they have not been. This method invites discussion and avoids closed questions like, are you a punctual person? ? A mistake often made by employers is to indicate with body language whether the person responded correctly or not. For example, if the person says that he or she was not punctual with justified reasons and the employer sighs saying that no reason is justifiable, this will create a chill and indicate to the person that he is difficult to tell the truth. Several personalities will say what the employer wants to hear knowing that it is better for everyone rather than being faithful to the truth. To avoid this faux pas, you can simply thank the person for answering honestly. Although the conversation is friendly and relaxed, it is wise for you to be able to validate the knowledge, know-how and interpersonal skills of your future therapist. You can also offer a test week or even a few paid days. This will help you see if the candidate is adaptable, continues to learn and is resourceful. The interview is not only to complete a task, but also to check that there is chemistry between you and that your clients feel comfortable with this new staff member. It is important that you feel proud to recommend this colleague to your clients too. Another significant element is hiring as an employee or adding to the team as a fall worker. For this element, it is best to inform yourself further since there are legal ramifications depending on the choice selected. Finally, know that a relationship with a colleague is always ongoing and that managing expectations must also be constantly taken into consideration. Bonuses : Although it may seem counterintuitive, if you are alone in your clinic, we invite you to contact another person you trust during this interview. She will only be able to ask questions if necessary. This simple method will allow you to have an objective second opinion and also to see elements that you would not have seen since you are focused on asking questions and waiting for answers which are sometimes technical. If it's a green light for both of you, that's a good indicator. If, on the other hand, there are elements that raise questions or stand out, feel comfortable confirming by telephone after the interview or even calling a second meeting if necessary to go into further detail. To learn more: The essentials for attracting clients and running your massage therapy clinic (6 virtual workshops)
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Manage Massage Therapy Product Sourcing Challenges in 3 Easy Steps
For several months, you have been hearing about additional supply times. We therefore thought it important to equip you with a few tips to allow you to be more proactive if necessary. Many causes are mentioned such as the reduction of suppliers, labor shortages or even delivery times linked to seaports. Establishing a simple strategy by identifying a breakeven point higher than 0 is an example of proactive behavior. For some, an extra product or two in stock will be enough and ordering will only be necessary when they run out. However, this method can sometimes create shortage problems. To avoid this, it is preferable to raise the breakeven point so as to plan the order when you still have a comfortable reserve of several products. This avoids finding yourself without a product between the time of ordering and the time of receipt of new products. Step 1 to 3 to evaluate a new breakeven point for the next product order: Take a simple inventory of the number of products in each category that you own. Estimate approximately the number of products sold during a month for its use as a therapist and for resale. Decide on the new upward breakeven point in order to avoid the risk of shortage. Finally, if we repeat the previous three steps with a concrete example, we will see more clearly how it works. Let's take the example of a balm that you use frequently. If you have 18 units in stock, you can conclude that you have approximately a three-month supply if you use two per month for your treatments and sell four per month. You can set your new breakeven point at nine units for example. So if you have an increase in sales or usage for any reason, you will also have a leeway equivalent to a month and a half. The order placed could then be for 12 products for example depending on the peak periods of your customer base. This is a good method to take advantage of the quantity discount and not get caught by surprise. Bonuses: On a storage shelf, several methods are possible to add a visual marker. The visual marker can be as simple as a red sticker next to a location on a tablet. You'll also know that when you pick up a product, there are only new ones left and it's time to order. It's a visual way to manage neutral without adding work.
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5 good reasons to start increasing your product reserves
Some businesses such as clinics, spas or private clinics favor and require more reserves than others. Despite everything, there is no precise rule on this subject. However, a rule of thumb, that is to say a theoretical approximation of the necessary inventory, may be interesting to apply, particularly over a period of 1 to 12 months. This article aims to get you thinking about this and making some adjustments to your inventory management as needed. 1. No more last minute shopping to pick up a product before a customer arrives Have you ever realized that you had very little massage oil left before carrying out a treatment? Or applied Ehrlich Balm to a client and reached the end of the jar during treatment and realize that there is no more left ? It happens to everyone from time to time. However, this is less annoying when you have several replacement products on hand. It is up to you to determine based on your experience and the needs of your establishment whether the reserve should be a case of 12 or a quantity of 36 or more. The more you use the products, the easier it will be to manage your quantities with expiration dates. 2. Improve the customer experience in the clinic When we pick up a product from a well-stocked display, as a customer, we feel a feeling of abundance and ease. On the contrary, when we take the last product or even the penultimate one on a shelf, unconsciously, we have the feeling of preventing another person from having it since it is the last before restocking. The customer will have less of the feeling of emptying your reserves or even robbing you if you have more than 2-3 products on your shelf of a given product.é. 3. Get quantity discounts For certain products, there is generally an advantage in purchasing a larger format or purchasing more units. It can be very economically beneficial to take a moment to do the comparison. You could make significant savings over your year. In other words, rather than thinking in terms of weeks or even months, visualize the year in order to have a more comprehensive perspective on your real costs. Regardless of your purchasing volume, this will lower your costs and thus increase your gross profits. You will therefore have more left in your pockets! 4. Reduce the number of trips Some people like shopping and others not so much. There are those who go there as soon as they have a need and others who want to buy large quantities to go as infrequently as possible. In these extremes, there is also a happy medium, that of having reserves and thus giving the freedom and not the obligation to shop when you want rather than when you are forced to. It has also been easy for several years to order online. This helps increase order predictability by referring to your purchase histories. For example, you can add a paper or even electronic reminder that tells you when to place an order so that you are not surprised when you realize that it is the last product you just used. 5. Avoid having to tell your customers that you don't have the product We have all been told that the dish or drink we had selected at the restaurant was no longer available. Customers generally understand that a product may be in short supply from time to time. However, when this product is always in short supply and there are often shortages, the understanding eventually turns into a negative perception of lack of professionalism and planning by you or your establishment. So reduce the chances of negative perception by managing your inventory so that you don't have frequent shortages. Bonus: How to avoid waste or unsold items ? One of the fears sometimes expressed when it comes to increasing reserves is not being able to get rid of them. This fear is justified. This is why it would be less recommended for a new graduate in massage therapy to stock up on all products for 6 months or more since they do not yet have an established clientele or a precise idea of demand. However, it would be much less risky for a therapist with several years of experience to increase their supply by several months since they know the habits of their customers and the rate of use and sale of the products. You can also take it gradually. For example, start by having reserves for 2 weeks, then 4 weeks, and so on. In addition, increasing your reserves is an adjustment that can also be revised downwards later. You can, for example, keep in reserve for several months a particular product for which there is a lot of demand and go with smaller quantities for other products where demand is lower.
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How to clean pen on leather (on a massage table or other)?
Oops! From the pen on your massage table Here's how to clean the marks:: Procedure : Alcohol at 70 – Dab the pen stain using a cotton ball moistened with alcohol. As soon as the ink dilutes, change cotton and repeat this until the stain has completely disappeared. If the leather cannot tolerate pure alcohol, dilute it accordingly. White vinegar or lemon – To remove a ballpoint or bic pen stain, lemon or white vinegar can work, provided you use a cotton swab, do not soak it, but just moisten it and do not overflow onto the untreated area. stained leather. The clay stone – Dab the pen line with a cotton ball impregnated with clay stone. If the stain resists, add a drop of 70% alcohol to the cotton. Do not spray hairspray on pen-stained leather. Unlike removing ink, cleaning with hairspray is not recommended for removing pen marks. By spraying it, you risk just spreading the stain.
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How to take advantage of the Valentine's Day craze
Valentine's Day, the ultimate celebration for couples, is a must for all economic circles to boost sales a little during this slow period at the start of the year. So, discover our tips to take advantage of the love festival to promote your care and products! Create a thematic atmosphere From the moment you enter your treatment center, offer a thematic and warm atmosphere throughout the month of Valentine's Day. To do this, you could decorate a little, burn rose-flavored candles or place a bouquet of flowers on your counter or in the waiting room. Additionally, you could choose to put on some relaxing background music with piano or violin to round it off. Offer an exclusive treatment Why not take advantage of Valentine's Day to offer an exclusive, limited-time treatment? For example, you could offer a chocolate-scented treatment throughout the month of February. This scent so characteristic of Valentine's Day will certainly please many of your customers!! Discover our Chocolate Pleasure treatment protocol! Offer a limited-time promotion Limited-time promotions are always a great option to take advantage of during holidays and special events. So why not offer an exclusive promotion in February such as free additional minutes or a fine chocolate tasting at the end of the treatment. These little touches could be the little incentive needed to purchase treatment for your partner! Consider selling gift certificates Obviously, you shouldn't neglect the sale of gift certificates during Valentine's Day! It's an easy and pleasant gift to give, in addition to being an appreciated attention in a couple. And why not accompany the sale of the gift certificate with a small chocolate or a small product sample for added value ? Discover our Gift Certificate Sales Guide And why not a competition? ? Finally, you could also create a contest for Valentine's Day. For example, you could offer a free 30-minute massage or a product among all the people who buy your exclusive treatment or a gift certificate between 1er February and February 14. In fact, the competition could encourage more people to be tempted by purchasing a treatment or a gift certificate! Finally, whatever you offer for Valentine's Day, don't hesitate to be a little creative and promote your treatments and products!
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A clinic in cocooning mode for the winter
Winter is fast approaching and the desire for a fireplace, hot chocolate and comforting warmth is becoming more and more evident. So why not take advantage of this time of year to create a cocooning atmosphere in your treatment room. Here are our tips to get you started!! An inviting atmosphere Who says cocooning says warm atmosphere! So why not offer your treatments in an atmosphere that invites you to relax?? To do this, you could start by dimming the lights in your treatment room and installing candles, with a real flame or not, or a small electric fireplace to invite relaxation upon entering the treatment room. Also consider diffusing comforting and enveloping essential oils in your diffuser such as Pine, Eucalyptus radiata, lavender or even Peppermint and installing flannel sheets for a touch of softness and comfort from the first moments of your care. Comforting care The care you offer your clients can also adapt to the season! So why not offer treatments that exploit the benefits of heat during winter? You could, for example, offer a winter promotion on your treatments with hot stones, shells or even bamboo. These comforting treatments are sure to become favorites with your clients!! Touches of warmth Finally, who says cocooning, says enveloping warmth and comfort! And it's often a little extra touch to give that feeling of well-being. So consider using heating tools such as those below to increase the comfort of your clients during all your treatments! Deluxe Fleece Set Add luxurious and comfortable padding to your table and warm your valued customers in winter! Professional bottle warmer The essential tool to ensure an ideal oil temperature from the first contact with the skin. Deluxe heated mattress topper The perfect touch of warmth to increase comfort during your winter care. Professional towel warmer Your ally of choice for safely warming your towels, hot stones and much more! Discover our cocooning collection to create a complete experience!
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Sales guide 101:gift certificates
Have you ever thought about selling gift certificates for your treatments and services? This strategy can be a good way to create new customers, but also to retain your existing customers! Here is a short guide to help you optimize your sales!! Promote it It's well known that to sell something, you have to make it known! Announce the sale of gift certificates on your various networks, create small homemade posters that you will install in your waiting room and treatment room. Small visual elements can make all the difference! Little tip: Take beautiful photos of your gift certificates in the decor of your treatment room and use them to promote yourself. It will add a warm and personalized element to your ads. You can also accessorize the settings of your photos according to the season, to further personalize your offer. Here are some examples of thematic photos for the Holiday Season, Valentine's Day and Mother's Day: Leave them in plain sight Leave your gift certificates in plain sight. Whether in a frame in your waiting room, on a small piece of furniture in your treatment room or even on the counter where you charge your customers. By adding increased visibility, you ensure that your customers don't miss out! Give a small extra gift Have you thought about offering a small extra gift with your gift certificates to thank the buyer? It can be a small gift, like an extra 15 minutes free, an extra facial massage or even an express pressotherapy session, which you offer as a bonus with the purchase. Your customers will then be able to decide whether to offer it or keep it for themselves. This is a great customer loyalty opportunity to exploit! Add a card of your care with the gift certificates In the envelope of your gift certificates, be sure to include a small card that presents the treatments you offer and the prices of each of your services. A bit like the menu that restaurateurs attach to your delivery, this allows you to present the range of treatments that you offer. Thus, if the gift certificate has a monetary value, the person who received it will quickly know what their gift will entitle them to. Otherwise, if the gift voucher is offered for a particular treatment, this will allow you to publicize your other treatments from the start and may arouse the curiosity of future customers. Get ready-made gift certificates Holiday Season Candles Massage Couple
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These little details that make all the difference:Focus on the customer experience!
These little details that make all the difference: Focus on the customer experience! You may be the best massage therapist in town, but if you can't create a positive bond with your clients, they will look elsewhere. THE WOW EFFECT! You can of course provide impeccable customer service by meeting the needs of your customers. But you can also mark their mind forever and make your encounters unique by focusing on the WOW effect! If you choose the second option, you will obtain several interesting benefits: you will build customer loyalty, increase your profit margin as well as your direct referrals. However, the most important aspect is that you will stand out from your competitors! DARE TO CREATIVITY Know that there are different ways to implement the WOW effect! Here, it is not the budget that counts, but rather creativity and the desire to dazzle your customers which are at the heart of success. PROMISE LESS AND GIVE MORE To create a WOW effect! we must first manage expectations in an effective manner. Above all, do not say that the waiting time will be short if we are late in our appointments. Remember that you will only get grumbles if you make a promise that you are not capable of fulfilling. On the other hand, if you make the situation worse and you manage to deliver in advance, your customer will be delighted! BE ATTENTIVE Have a stock of drinks on hand to offer him while he waits, you will be doubly forgiven for your little delay. Your customer will find nothing but happiness in leafing through the beautiful books that you have carefully chosen for them. Think about books on the human body, reflexology, the benefits of essential oils, nutrition, meditation, aesthetics, etc. Keep your inventory up to date to stimulate their interest and inform them when a new title is added. Diffuse different essential oils according to the seasons (or your mood!), explaining their virtues. Ask him what he thinks, if he likes the smell. You will create connections while promoting a holistic approach to well-being. People love new things! COMMUNICATE YOUR EFFORTS Show off these little touches by informing your customers of your new additions. Communicate without embarrassment the efforts you put into satisfying them. Tell him that you have purchased a new oil heater to give him even more comfort. Then ask her what she thinks. On the one hand, your customers will have the impression that you really care about them and on the other hand, you will be reassured in your decision to have invested in your clinic. In other words, communicate your successes and you will obtain testimonials of satisfaction. Double WOW! MAKE A GOOD LAST IMPRESSION Also, don't neglect the last impression. People remember this one more than the first. Implementing all these nice touches to end the session in a fishtail is not very effective. You must finish strong and leave your customers with a memorable memory of their experience in your clinic. Thank her for her trust by reiterating your availability in case of questions or discomfort. ADVISE ADEQUATELY And why not take the opportunity to present ultra-effective products for their well-being. Many massage therapists hesitate to recommend the products they use in clinic when their clients would benefit enormously from them.. Dare to demonstrate products in your waiting room so that they can smell them, touch them, apply them. Curious people will have fun while waiting for their appointment. This will have the effect of stimulating their senses and increasing their desire to obtain the products. DEPLOY YOUR CHARM The ultimate, place warm slippers on your customers' feet in the cold season for a WOW effect! assured. They will remember this nice attention and will have only one idea in mind: to come and see you again! That said, life is made up of a series of more or less banal and repetitive actions and gestures. In a service business like yours, dare to be extraordinary. Remember why you first entered the profession and what still excites you today. TARGET YOUR IDEAL CUSTOMER Take the time to answer these questions and you will find how you want to position yourself against your competitors? Which clientele do you want to target? One option could be to analyze the characteristics of the type of client you prefer to receive and to do everything possible to please them.. INVEST IN CUSTOMER EXPERIENCE Invest in your clinic. Refresh your space with fresh paint and inspiring lighting. Add a quality sound system for pleasant background music. Obtain equipment aimed at the comfort of your customers such as an oil heater, a towel warmer, an orthocollator tray, an essential oil diffuser, an electric blanket, etc. Finally, understand that a customer is never acquired. He will always consider other purchasing options, hence the importance of seducing him again every time he visits you. Keep in mind that building relationships, offering something new and extending small touches are excellent ways to build customer loyalty. Good reflection! Source : The WOW effect!
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Single-use bedding:Reduce laundry and optimize hygiene!
In massage therapy, disposable bedding is available in flat sheets, fitted sheets And disposable headrest protectors. Depending on your needs, the protections can all be purchased separately. Use disposable bedding for impeccable hygiene In high season, flu or during the period of personal care, the use of disposable products for bedding guarantees cleanliness and avoids the spread of harmful substances such as microbes, from one customer to another. Single-use bedding has benefits for both the therapist and the client. The protections allow therapists to reduce the handling of bedding, such as washing and drying, since everything is thrown into the trash. And being 100% recyclable, this will appeal to eco-responsible people. It also avoids disinfection costs. Ideal for mud or seaweed body wraps, these items are gentle on your reusable bedding. So here's another long-term cost reduction. Perfect for covering sports training and home care, no bedding to bring back to the clinic, no washing to do either. Practical, everything is installed easily and quickly. Disposable non-woven bedding, a material with multiple advantages Disposable bedding products are mainly offered in non-woven fabric, a synthetic material resulting from new technologies. It provides a pleasant sensation to the touch, close to that of cotton, and prevents irritation, even for customers with the most sensitive skin. Comfortable and tear-resistant, this material allows the skin to breathe. Due to its many advantages, non-woven is present in the field of massage therapy, but also in the medical field. Disposable fitted sheets and disposable non-woven paper rolls, to put on the massage or treatment table These products attach easily to your table and provide softness when in contact with the skin.
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